We like to find out about strengths of the brands and discover what makes them unique and relevant to consumers
This is a brand of cured meat founded in 1895 in Bescanó, a small town of Girona. The purpose of this redesign was to highlight the company's expertise and create an own identity for the brand. Origin and nostalgia. On these two pillars we built the new image of the brand.
In response to the growing demand for authentic, traditional, healthy products, Nestlé is launching its own range of kefir, and has entrusted the design of the sub-brand language and the packaging for the range to us.
Si piensas que lo sabes todo te relajas y no estás ávido. Si no tienes apetito, no comes. Y, si no comes, no creces.
We redesigned the whole range of yoghurts and desserts in a glass in the direct, comprehensible language of the mass market, based on the idea that our consumer values the tradition and authenticity of La Lechera.